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Consumer Spending for the 2020 Holiday Season
29 Sep 2020 at 11:35am
We held a live session with 100+ US consumers, who told us in their own words how they're spending this holiday season. This report details key findings from that session, such as: Almost half plan to spend the same amount on holiday shopping as last year. Gift cards, electronics, and home items will be this year’s most popular gift ideas.
A Remesh session is the equivalent of a large, online focus group - enabling qualitative insights at a quantitative scale.
State of App Testing 2020: Commerce & Retail
29 Sep 2020 at 12:00am
How often should you release your mobile app? How many device/OS combinations should you test? How many testers should you use? This data-packed Commerce & Retail report uncovers what industry leaders are doing—and how you measure up. You'll learn best practices for:
Release Cadence. New findings and best practices on release frequency, and its correlation with app ratings.
Tester Dynamics. Best practices on how many testers to engage per run.
Device Coverage. How top Commerce & Retail apps test across multiple device/OS combinations to ensure quality user experiences.
App Rating Benchmarks. See how you measure against the ratings of the top Commerce and Retail apps across iOS and Android.
How Offering Extended Warranties Increases Willingness to Pay
24 Sep 2020 at 12:00am
Yet there is not an abundance of data-driven information available to the retail community regarding extended warranties and accident protection, and the effects these offerings have on a retailer’s most valuable asset: their customers.
Read this white paper to learn more on the effects of product protection on consumer confidence and willingness to pay.
The 2020 Ultimate Retail Kit
17 Sep 2020 at 1:20pm
The 2020 Ultimate Retail Kit brings together the latest in information, coverage of important developments, and expert commentary to help with your Retail related decisions.
The following kit contents will help you get the most out of your Retail research:Initial Impact of COVID-19 on Amazon SellersThe Customer's Voice Creates Opportunities in the Experience EconomyReduce Errors and Reworks with Model-Based DefinitionTouchless Automation as a Competitive Edge
How Fuel Merchants Can Improve and Deliver on the Convenience Promise
16 Sep 2020 at 12:00am
The payments process – and the technology behind it – play an important part in delivering the customer experiences that fuel merchants need to provide to drive loyalty. Download this exclusive insight paper to explore: The three barriers fuel merchants must overcome to drive innovation Strategies to rapidly respond to changing customer needs Security measures beyond EMV to boost protection and convenience How to develop a single payments platform to reduce innovation costs
We’ll also share a three-point checklist to help you optimize your payment processes.
Initial Impact of COVID-19 on Amazon Sellers
4 Sep 2020 at 12:00am
After examining 3 full months of activity across more than 1,500 sellers using Teikametrics, it’s evident that COVID-19’s early impact has been both dramatic and tied heavily to specific categories. Learn more about on these shifts and how sellers should contextualize these trends.
Appian for Retail
3 Sep 2020 at 12:00am
To drive continued progress, retailers need to deliver a stellar, consistent customer experience that’s consistent across digital and physical channels.
Retailers across the globe are striving for seamless, omni-channel customer experiences, made possible by intuitive, efficient processes, end-to-end visibility—and the support of a robust technology solution.
Learn to digitize retail operations faster with a low-code automation platform. Build multi-experience applications to orchestrate processes that span your retail network and drive innovation.
Read this brief to discover how Appian is innovating Retail.
Cognitive Search for eCommerce
1 Sep 2020 at 10:05am
eCommerce is a highly competitive space. There are approximately 110,000 eCommerce websites, and not even 50% of them are generating revenue of meaningful scale on the internet (Source). Clearly, you need to step up the game.
Cognitive Search can help.
It revolutionizes product discovery & leverages unique natural language understanding (NLU) algorithms for higher conversions. Download this datasheet, to know how it redefines the shopper’s experience by powering personalization & boosting relevancy with AI-based results.
How NLU deciphers user query to understand what visitor wants and provide the relevant items
How machine learning analyzes every visitor and then personalizes their experience accordingly
How AI leverages behavioral and purchases data to upsell and cross-sell for maximum revenue
How to Optimize Your Amazon Marketplace Performance with Smart Data
16 Jul 2020 at 8:05am
As we all know, Amazon is a fiercely competitive marketplace where there is very little room for error or hesitation when making important business decisions. This is where an intelligent marketing analytics platform can enable sellers and marketers to make better decisions and improve performance.
This is why being able to connect your analytics solution to the Amazon Marketplace API connector empowers you to: Increase automation of your sales process, enabling faster growth for your business on Amazon, through reduced manual workload and faster response to customer needs. Optimize revenue through better visibility and understanding of the effects promotional and marketing activities have on sales across your Amazon Marketplaces and other platforms. Better understand the effect a specific campaign has on sales of a particular item across all Amazon marketplaces, and other platforms.
Want to be able to do all this with ease and more? We've created an infographic that you can use to identify the most important features that your eCommerce marketing intelligence solution should include to ease your daily struggles with data, help increase sales and lower your customer acquisition costs.
16 Social Media Marketing Solutions for Small Businesses
6 May 2020 at 9:50am
Although social media platforms offer their own marketing tools — Twitter targeted ads, Facebook Pages, Google+ Local and Pinterest Promoted Pins, to name a few — social media marketing solutions streamline the process while helping businesses avoid alienating followers. Constantly pushing advertisements and sales copies no longer works on today's increasingly social-media-savvy consumers, which means businesses need to take on a more strategic, relationship-building approach. Here are 16 social media marketing solutions to help you get there.
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