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Automating Your Ecommerce Orders
8 Jul 2020 at 12:00am
After years of discussing workflows with retailers from all industries, we’ve drawn up an overview of the typical order workflow.
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The 2020 Amazon Shopper Survey: Data to Redefine Your Next Steps on Amazon
2 Jul 2020 at 3:35pm
To succeed on Amazon, especially in a moment of crisis, brands need a nuanced understanding of their target audience, their shopping behaviors and their purchasing priorities. This study aims to arm brands with the data they need now to redefine their next steps on Amazon to forge a winning strategy for the future.
For the third year in a row, our study examines pressing topics for brands selling on Amazon—and includes trend data to inform decision-making. You’ll get exclusive insights on:
Whether top sales events like Prime Day and Black Friday move the needle on sales How loyal shoppers are to brands they find on Amazon, and how willing they are to try something new Which touchpoints shoppers use interact with Amazon—and whether Alexa does any shopping What’s more important – cost or free shipping Whether Amazon’s paid ads are effective at engaging consumers How wary shoppers are when it comes to bogus reviews and counterfeit products
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2020 Amazon Advertising Guide: 3 Ways To Succeed in 2020
2 Jul 2020 at 3:35pm
Once upon a time, a solid organic strategy was enough for sellers to find success on Amazon, but the tides have turned. With more competition than ever and the increased prominence of paid ads, learn the exact strategies our experts are using in 2020 to help brands become market leaders on this ever-evolving marketplace.
Download our guide to learn more about our Market Leadership approach to Amazon:
Shifting your mindset for success Three critical components that should shape your strategy Our experts’ predictions for Amazon in 2020
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Amazon Ads Benchmark Report: Amazon Performance Data To Recalibrate Q2 & Beyond
2 Jul 2020 at 3:35pm
Highlighting key performance shifts from throughout the previous quarter, including:
Explosive sales growth immediately following stimulus payments to millions of Americans A significant shift in the share of Sponsored Products impressions coming from different placements Sponsored Brands growing importance in reaching Amazon customers How shoppers sped up the click-to-conversion timeline as events surrounding COVID-19 began impacting everyday life
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The 2020 Ultimate Retail Kit
2 Jul 2020 at 2:05pm
The 2020 Ultimate Retail Kit brings together the latest in information, coverage of important developments, and expert commentary to help with your Retail related decisions.
The following kit contents will help you get the most out of your Retail research:The 2020 Amazon Shopper Survey: Data to Redefine Your Next Steps on AmazonThe New Normal: Evolving ABM Strategies for B2B's Biggest Challenges3 Ways Uber Freight Provides Full Truckload Shippers With More Capacity
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Cognitive Search for eCommerce
1 Jul 2020 at 12:00am
eCommerce is a highly competitive space. There are approximately 110,000 eCommerce websites, and not even 50% of them are generating revenue of meaningful scale on the internet (Source). Clearly, you need to step up the game.
Cognitive Search can help.
It revolutionizes product discovery & leverages unique natural language understanding (NLU) algorithms for higher conversions. Download this datasheet, to know how it redefines the shopper’s experience by powering personalization & boosting relevancy with AI-based results.
Key Takeaways
How NLU deciphers user query to understand what visitor wants and provide the relevant items
How machine learning analyzes every visitor and then personalizes their experience accordingly
How AI leverages behavioral and purchases data to upsell and cross-sell for maximum revenue
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Empathy in the Age of AI -- CX Findings from Businesses and Consumers
23 Jun 2020 at 12:00am
And how can brands develop empathetic bonds with large audiences – while reining in CX budgets?
The Empathy in the Age of AI research study – a survey of more than 4,000 consumers and 600 customer-focused leaders – answers these questions.
Some of the findings have deep implications for brands, and hint at a new way forward.
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How Offering Extended Warranties Increases Willingness to Pay
17 Jun 2020 at 4:50pm
Yet there is not an abundance of data-driven information available to the retail community regarding extended warranties and accident protection, and the effects these offerings have on a retailer’s most valuable asset: their customers.
Read this white paper to learn more on the effects of product protection on consumer confidence and willingness to pay.
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Initial Impact of COVID-19 on Amazon Sellers
15 Jun 2020 at 12:00am
After examining 3 full months of activity across more than 1,500 sellers using Teikametrics, it’s evident that COVID-19’s early impact has been both dramatic and tied heavily to specific categories. Learn more about on these shifts and how sellers should contextualize these trends.
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Infringing Apps and Your Brand: A Guide to Developing Your Enforcement Strategy
12 Jun 2020 at 8:05am
Mobile apps have risen to become one of the most popular ways for consumers to connect with brands. In a report released by Statista.com, mobile apps are expected to generate over $581.9 billion in revenue this year. With this level of revenue, it’s no surprise bad actors are looking to profit.
While precautions are taken to reduce uploads of nefarious apps, cybercriminals continue to find ways to bypass them. And with over 2000 new apps being introduced to major app stores every day, it’s up to brand holders and their in-house teams to be proactive.
Download this guide outlining how to design an app enforcement strategy that addresses the risks posed to your business by infringing mobile apps. Topics Include:
How your mobile commerce goals impact your enforcement strategy How to carry out enforcement at scale How to build an efficient enforcement framework Start taking fast action today to protect your brand from infringing apps.
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